TM
formerly
January 1991
VoI.6,
1'10.12
ISSN
08854017
newstand
price: $2.50
A journal and
exchange
of
Apple n
discoveries
photocopy
charge
per
page:
$0.15
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AppleFest
Long
Beach
Appl
efest
was
held
in
Long
Beach
, California,
on
December
7th
and
8th
(friday
and
Saturday).
This
AppleFest
was
held
in
conjunclion
wilh
Macinlosh
/
LA
, a
regional
Macintosh
show
,
and
the
smaller
size
renected
the
regional
navor
of
the
exhibition.
But
lhere
were
many
reasons
I
saw
to
rejoice
. .
'nuaJlng
GIl'.
National
Geographic
's
G7V
inleradive
geographical
study
program
waS
dem
o
nstrated
on
Friday
morning
in
a '
session
where
the
IIgs
and
Mac
were
presented
side
by
side
as
equals
rather
than
in
what
had
become
the
typical
"
Mac
first.
then
whalever
other
computer
we
mak
e'
format.
Two
groups
of
students
demonstrated
projects
created
with
each
system,
shOwing
the
comparative
strengths
and
weaknesses
of
each.
In
a
crowning
moment.
a
demonstration
cre-
ated
by
the
Mac
team
actually
used
the
superior
sound
of
the
Ugs
to
generate
effects
that
the
Mac
couldn't
manage
.
Demonstrating
syner·
gy
of
two
product
lines
can
sell
more
of both
types
of
comp
uters
;
that
strategy
could
make
Apple
richer,
e
specially
if
they
Juxtapose
an
e
quivalently
priced
IBM
PS/2
system
for
comparison.
fonowing the
On'
demo,
KaJph
Russo
reported
on
the
progress
of
the Apple
II
JIII,iDes. Unit toward resolving the
Apple
D's
future.
Apple
continues
their
assertion
that
they
have
no
in
tention of
abandoning
the
Apple
II
product line, or of "
orphaning
"
users.
Russo
referred
to
the
Apple
II
as
the
"co
mputin
g platform
that
started
th
e
personal
computer revolution"
and
"t
he platform
which
propelled
Apple
Into
the
ranks
of
the
Fortune
500".,
He
furth
er
empha-
sized
that
"
we
do
not
consider
the
Apple
II
as
a
disposab
le
asset
'.
Russo
continues
to
work
on
a
new
business
proposition
for
the
prod
uct
line,
acknowledging
that
"
the
challenge
is
especially
dimcult,
given
the
nature
of
the
product itself; it
is
,
arter
alL
an
Industry
leg·
end"
.
He
also
acknowledged
that
the
Mac
occupies
ce
,
nt
er
stage
at
Apple,
and
that
the
Mac
"
has
been
our
major
revenue
producer
for
the
last
four
years
".
Apple's
primary
goal
is
to
add
value
to
the
investment
customers
have
made
in
Apple
II
products.
Apple
will
cont
inue
to d
evelop
the
existing
Apple
II
platform
where
It
Is
feasible
, including
the
hardware
platform.
Current
e
fforts
are
focused
on
networking.
me
mory
enhancement,
system
software
speed,
and
system
cost.
Another
goal
is
to
make
possible
a
smooth
transition
to
the
Macin
·
tosh
platform
for
Apple
II
users
who
want
to
migrate
to
the
Macintosh
whil
e
preserving
th
ei
r
investment
in
Apple
II
products.
The
other
avenue
of e
nhancement
is
"to
develop
n
ew
ways
to
sell,
service
,
and
support
th
e product line".
Russ
o
has
co
ncluded
that
the
solution
will
be
a
new
busin
ess
paradigm
to
effectively
u
se
all
resourc
es
of
th
e
Apple
II
product
line.
Russo
wants
to
garner
these
resources
and
establish
a
new
method
of
business
operations.
The
deve
loper
community
will
be a
renewed
focus
. "
We
will
articu·
late
the
d
eve
lo
per
strategy
In
Our
business.
This
strategy
' will
Id
entify
marllet
and
revenue
opportunities
for
those
developers
who
continue
to
work
on
the
platform."
Toward
these
objectives,
an
Apple
II
exclusive
business
unit
has
been
form
ed
within
Apple.
Those
involved
in
Apple
II
e
ng
inee
ring.
marketin
g,
evangelism,
and
c
ustomer
support
have
been
consolidat·
ed
into
this
unit.
Russo
expects
that
the
stated
goals
will
be
made
real
within
th
e
nex
t
few
months
.
Apple announced
Ifype~ard
Og5
friday
morning.
For
a "
toy
"
computer,
Apple
sure
shOCked
a lot
of
Mac
people
by
creating
a
ver-
sion
roughly
com
pa
tible
with
the
Macintosh
HyperCar~
version
1.2.5
(only
one
version
behind
the
current
2.0).
Th
e
IIgs
verSion
adds
color,
Improved
printer support,
and
a
complete
set
of
manuals
to
the
Mac
version
that
,
sold
for
$50
;
the
IIgs
version
will be
priced
at
$99.
'
HyperCard
I/gs
represents
the
investment
of 25,000
engineering
man
hours
over
the
past
3
years.
If
you
wonder
about
Apple
's
inten-
tions
regarding
the
Apple
II
.
that
represents
a
substantial
investment
to
throwaway without
trying
to
market
the
program
and
the
necessary
hardware
to
run
it
The
software
will
require
at
least
1
.5
megabytes
of
RAM
program
memory
(2
.0 or
more
is
reco
mm
e
nded
)
and
a
hard
disk
or
server
volume.
That
will
probab
ly
limit
th
e
im
med
iate
audience
for
HyPerCard
IIgs
,
but
it
may
also
hav
e
the
desired
side
effect of
encour-
aging
cun:ent
IIgs
owners
to
enhance
th
eir
systems.
The
more
memo-
ry
and
hard
disk
space
developers
can
expec
t
the
average
IIgs
user
to
have,
the
more
powerful
they
can
design
their
programs
to
be.
Apple
has
delivered
the
first
end·user
product
that
forces
the
issue.
HyperCard
IIgs
will
ship
with
a
new
System
Disk
(the
currently
announced
version
is
5.0.4).
It
seems
the
new
5.0.3
ImageWriter
drivers
have
trouble
with
low
-me
mory
situations
that
HyperCard
IIgs
revealed
during
testing;
Apple
naturally
wants
to
bullet-proof
the
sys-
tein
software
better
against
what
could
be
a
relatively
common
prob-
lem.
The
HyperCard
IIgs
packag
e
will
be
sold
through
Apple
dealers
at
(267 pages)
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